All American Ford Point Pleasant

Understanding Ford BlueCruise Technology

Understanding Ford BlueCruise Technology

At All American Ford in Point Pleasant, we pride ourselves on providing comprehensive information about innovative Ford technologies such as Ford BlueCruise. Are you wondering questions like:

  • What is Ford BlueCruise?
  • How does Ford BlueCruise work?
  • Is self-driving technology safe?

Whatever your inquiries may be, please know that the knowledgeable team at our Ford dealer in Point Pleasant is here to help you understand this advanced hands-free highway driving technology.

A mother and son smiling in a Mustang Mach-E as they use BlueCruise on the highway.
A man sits in the driver seat of a Ford Expedition SUV with his hands off the steering wheel while Ford BlueCruise is active.

What Is Ford BlueCruise?

Ford BlueCruise is an advanced hands-free highway driving feature designed to make your road trips or daily commutes less stressful and more enjoyable. This technology, included in a growing number of Ford and Lincoln models, allows for hands-free driving on prequalified sections of divided highways called Hands-Free Blue Zones.

This cutting-edge system is part of the Ford brand’s commitment to offer more safe and efficient driving solutions. With over 225,000 Ford and Lincoln vehicles equipped with BlueCruise hardware on the road globally, this feature is revolutionizing the way we drive.

A Ford Mustang Mach-E drives on a highway past skyscrapers as light reflects off the vehicle’s headlights.

How to Activate BlueCruise on Your Ford

BlueCruise-equipped vehicles come standard with the necessary hardware from the factory, and customers can choose to activate this service at any point during their vehicle ownership -- at purchase, annually or even monthly. What's more, customers who choose not to activate the service at purchase are given a complimentary 90-day trial to experience this advanced driving technology.

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